Home / Portfolio / Edcetera

Edcetera

Edcetera

Edcetera

Status: Active, looking for add-ons
Investment Date: December 2019

Industry: Ed Tech
Headquarters: Milwaukee, WI

Edcetera (formerly known as PDH Academy) is a leading online education provider to professionals in Healthcare and Specialized Trades

Eden’s Value-Add:
•Sourced, acquired, and integrated expansion opportunities. Used proprietary network to source add-on acquisitions and worked with Edcetera to integrate each investment

•Identified and hired new CEO and CMO and institutionalized Board

•Drove B2B efforts. Worked with Edcetera’s management to create the company’s business-to-business strategy and sales channel

•Improved content. Allocated significant resources to the company to assist it in refreshing and revamping its key course content

•Expanded and strengthened back office and technology. Built out back-office functions and information technology resources